How is data handled?
Corporate briefs, customer records and marketing documents all pass [...]
What is in-house, and what is not?
Automations, API integrations and dashboards are often external dependencies. [...]
Is the technical base included?
Website setup, Yandex visibility, structured data and content architecture [...]
How is visibility measured, and how often?
Ask for the prompt set that will be tested, [...]
Can they draw the boundary?
Ask the agency to explain in plain language where [...]
